The 2nd day of ETech started with keynote from William Janeway, Vice Chairman of Warburg Pincus, Petter Bloom, Managing Director of General Atlantic, and Tim O’Reilly. The main topic is web 2.0 vs Wall Street, again. The following is what they’ve talked.
Things we’ve seen with web 2.0 has been seen on Wall Street for many many years. What Wall Street does is to extract signals from noise, for trading. What Wall Street experienced can be applied to web 2.0, such as the scalability and the performance on transaction. Tim brought out the trading of Google stuffs such as their AdWord, again. The interesting things in future could be the computers start interactive with each other and gain more intelligence.
Werner Vogels, vice president and CTO of Amazon talked about Amazon Web Services. Even though he barely mention the word “virtualization”, it’s all about virtualization. What you need to launch a new business, from infrastructure point stand, are computing power, messaging and storage. For those Amazon gives you Amazon EC2, Amazon SQL and Amazon S3. The Amazon machine images, AMI, is a very interesting way of deploying your product. Amazon has a community to allow people share their AMIs, sweet.
Creating Alternate Realities
Jane McGonigal, from the Institute for the Future, talked about alternate realities, a phrase originated from science fiction community. By participating creating and playing alternate reality type of games, people supposedly are getting happier. The games she was talking about are geocaching type of real world games. You have to do something in real world, such as answer a public pay phone, throw unexpected kindness to strangers, etc. She called to invest a portion of you time and energy to understanding and innovate happiness. Make your technologies not only feel good, but also do good.
Commodization of IT and What the Future Holds
Simon Wardley from Fotango talked about two hot issues, cheaper IT and like-to-know future, while prompt an Amazon EC2/SQS/S3 competing product and service, Zimki. Zimki is a very interesting product and it’ll be opensourced soon. I wish it has good future.
The Myths of Innovation
Scott Berkun, who wrote the book The Secrete of Project Management, talked about innovation. Innovation is old. Every successful innovation will be taken fro granted eventually. To allow innovation, an organization or manager needs delegate responsibilities, allow people to do the jobs in their own way, expect mistakes to be made and reward initiative to create growth.