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Who will Buy Adobe?

Posted by Charles | October 12, 2007 .

There are some big consolidations going on lately in the technology and business software world. SAP bought Business Object, the key business intelligence software vendor, in this week. Today, Oracle (ORCL) starts bid on buying BEA System, the WebLogic J2EE application server and a suite of business application management software. So far, BEA is the largest independent application server vendor, all other competitors are from big Family, WebShere of IBM, IIS of Microsoft, and Oracle’ and Sun’s. Of cause there is the huge side of opensource. Now the question is, is there anybody going to buy Adobe?

Adobe used to sit there very well and comfortable as a media tool company. But now, it’s getting into enterprise business software space, with application development/distribution platform based on Flash, Flex and AIR. It also started building the ecosystem around the PDF based technologies with workflow management and varies server based offers. It’s media tool end are also exploring new turf such as online social network. They are all good efforts to gain bigger revenue stream but in the mean while, it indeed exposed itself to a mush hostile environment as well.

So, among all the suitors I can think of, Microsoft, IBM, Oracle, Google and even Blackstone, who could possibly makes the move?

I’m thinking about Microsoft and Google. How about you?

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11 Comments so far
  1. TJ Downes  October 12, 2007 9:45 am

    Nobody is buying Adobe.

  2. Anonymous  October 12, 2007 9:53 am

    Cisco, Apple

  3. danortega  October 12, 2007 9:56 am

    While it seems unlikely that Adobe would be acquired at the moment, in the longer term it’s a high probability event. Microsoft is more likely than Google, Google is all about web-based apps, and MS is about the desktop. Adobe has just started sticking their toes in the web-based pool with the Buzzword and Share announcements, AIR moves them further in that direction, but these are all fairly recent events, particularly given Adobe’s long hisory. IBM is also an interesting long shot, but a lot less likely, given their current focus.

  4. Anonymous  October 12, 2007 11:39 am

    Should I choose, Apple. But I don’t see it happening in the short run.

  5. Joseph  October 12, 2007 4:25 pm

    I have a feeling Adobe is one of the big guys, probably not as big as Google or Oracle and Microsoft… but is sure getting up there.

    I, personally, as a Flex builder prefer Adobe’s Framework and facility to common problems. And it has a mind of its own. I say, Adobe should be let alone. Let Google, Apple and the sort head their own way as well.

  6. Darth Sidious  October 12, 2007 6:31 pm

    Well Adobe is a pretty big company to buy with a market cap of $26B. Ya definitely not the $200B GOOG or MSFT size, but what company could stand to gain the synergies of a merger with ADBE? I can’t really think of anyone.

    Like Joseph was saying, it’s most likely the other way around. There are plenty of smaller companies that ADBE could gain from.

  7. Hal9000  October 12, 2007 9:56 pm

    Not sure why I am commenting, but I need too. First let’s look at the proposed vendors;

    Microsoft – no because they already have a products and with the ownership of the desktop, why would they

    IBM – maybe this could make sense and would answer the question as to why they acquired “Pure Edge”, this is how they work, they fist buy a small company to see how it would work in their environment then thy buy the company. However the relationship Steve has with Bruce it’s not likely

    Oracle – this is not their area currently, they are still building the base layer over the DB.

    Google – This could work however it’s not the Google model kind of a pure web model moving away from a heavy client

    Blackstone – only if they wanted to prep for a sale and there is no real driver to make this type of move, moving into a private equity group is saved for those who are wanting to be bought

    HP – now I understand that an inquiry was sent and the response was “No”, however this cold be a good match if HP knew what they will be when they grow-up.

    Best of Luck!

  8. Moxie  October 12, 2007 10:05 pm

    I think Hal9000 brought up a interesting contender I haven’t thought of, HP. HP indeed is getting more edging these days. It feels very nature if HP owns the PDF and creative media related technologies. For the application development and distribution part of technologies, either they will give HP new market or HP won’t know how to do with them.

  9. Tom  October 15, 2007 5:23 am

    I worked for HP during some months, in its software division, I saw in a roadmap that HP wants to use google web toolkit and flex as rich web UI (because HP has a lot of products built as web site such as BTO …)

  10. Tom Van den Eynde  October 15, 2007 2:31 pm

    Google of course – they want to start offering decent web enabled applications and they are not going to win the game using AJAX stuff. I’m pretty confident that they’ll start talking in 2008 (if they haven’t already started…).

  11. Sravan  July 9, 2008 6:52 am

    Can’t be Microsoft. I somehow don’t relate Google to aesthetics, which Adobe has tons of. Though Apple is all about aesthetics and user-friendliness, again, I don’t relate it to any development environment.


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