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Benefits of RIA over HTML

Posted by Charles | February 12, 2008 .

Let’s go to some basic. Rich Internet Applications (RIAs) are now being used everywhere. They are easy to use and Web users love the richer experience and greater functionality that is possible now. RIAs are gradually replacing HTML applications with every passing day. Let us take a look at how they compare.

  • HTML, or Hypertext Markup Language, is used for Web page creation and embossing text-based data in a document through a series of tags. In other words, it determines the look and feel of a document and includes embedded scripting language code, influencing Web browsers and also other HTML processor behaviors.
  • HTML allows customization of formats with section headings, embedded images, texts and multimedia resources. It also ensures dynamic web page design by integrating HTML with CSS and DOM access through EcmaScript. However, HTML lacks interactivity and compels multiple page refreshes, often making Web browsing a slow and time consuming job. This also often means losing out on business.
  • RIA, or Rich Internet Applications, came as a ready solution to the problem of slackened Web browsing and low customer conversion rate. RIA offers richer functionality by making use of HTML widgets available on standard browser-based Web applications. Rich Internet Applications are providing users a multi-dimensional experience.

With the use of RIA, a part of the application runs directly within the users’ Web browser, allowing automatic navigation. It is a major improvement on traditional HTML and has transformed the static database of a website to a multi-functional online experience. Now, shoppers can see, “feel” and even try products online. RIA ensures large scale business returns and repeat visits, giving a boost to online business.

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1 Comment so far
  1. web informer  January 11, 2011 8:48 am

    is that possible bu Using RIA applications help users to access applications anytime and from anywhere and successfully communicate with each other via video conferences and messengers.

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