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Want to Make Money from Flash Games?

Posted by Charles | October 8, 2008 .

You can now. Google just released Adsense for Game, called Google In-Game Advertising.

Current Requirements:

  1. Game plays: Minimum 500,000 per day
  2. Game types: Web-based Flash only
  3. Integration: Must be technically capable of SDK integration
  4. Traffic source: Must be 80% US & UK Traffic
  5. Content: Family safe and targeted at users age 13 and up
  6. Distribution: Must be able to report embed destination and have control over where games are distributed

The item 3 is very interesting. Looks you need add code into your Flash to allow the injection of Google adsense advertisement. The number 1 tells me that Google has scalability issues for the initial release. That make sense because it needs much bigger computing power than regular adsense, which every other Joe who has a web page can have it.

The in-game adsense really gives opportunity to both Flash game developers and Flash/Flex/ActionScript developers. If this offer is doing well, there are definitely needs for AdctionScript based components that does and eases the ads integration and ads management.

Do you have a Flex games in development?

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5 Comments so far
  1. Moxie  October 8, 2008 9:01 pm

    Some addictive Flash games are actually very small and simple. That means it doesn’t have to take a Flash game designer to developer a flash game. A Flex developer will do if having a simple but good gaming idea. Opportunity for regular Flex/ActonScript developers.

  2. Nathan  October 8, 2008 11:24 pm

    I think, since the service is still in beta, that the requirements will be toned down eventually.

    > Do you have a Flex games in development?

    What do you mean by that ? Games that use the mxml tags ?

    I created a Actionscript Project in Flex, using Box2D, and it’s a wonderful experience. Everything is so much unified and clear in comparison with developing in the Flash IDE.

    Have a look here for one of my Flex/Box2D experiments: http://zlap.deviantart.com/art/Claw-Machine-Flash-Physics-99956440

  3. Tom Van den Eynde  October 9, 2008 12:25 am

    I don’t understand why they limit this to (very popular) games. I can think of a lot of other Flash/Flex applications that would benefit a lot from this Adsense integration technology..

  4. Charles  October 9, 2008 8:51 am

    @Tom
    That’s good point. It relates the flash search engine indexing issue. If Google can’t thoroughly index a Flash/Flex application/site, then it can serve adsense well. However, if Google opens up the SDK used for in-grame ads all Flash then the developers will take care of Google’s indexing business and developer will get a bit of cash. Of cause, the SDK will be gamed, tricked and hacked too.

  5. Roopa Sharma  February 1, 2010 1:43 am

    Saltmarch Media is organizing India Game Developer Summit Event in Bangalore. This Summit will be a boost for the Game Developing Industries. It covers the topics like Online Gaming, Gaming Business, Gaming Career, Making Money in Gaming, Audio in Gaming, Mobile Gaming and Adobe Flash Platform and has 1 day workshop at the end as well. Any one attending this event?

    Register at gamedevelopersummit dot com

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